MAISON KITSUNÉ: HIGH SUMMER

Article published at: May 25, 2026

As the weather shifts, Maison Kitsuné unveils its new campaign to mark the 
change of season and the beginning of summer, imagined, captured, and 
directed by Joe Cruz.

To mark the height of the summer season,  Maison Kitsuné partners with British artist Joe Cruz for an original visual project. Blending the  brand’s signature Parisian elegance with the  artist’s distinctive graphic universe, iconic silhouettes are reimagined through a pixel-manipulation technique that is both subtle and  bold. This collaboration creates a vibrant visual dialogue - at once modern and nostalgic - infusing a true breath of fresh air. An invitation  to escape, where art meets style, designed for  the summer season.

 

 

Article published at: May 25, 2026